Good Results from Combo Course - So we're doing it again this year.

Last year we offered a class that put art directors/designers and copywriters together - in teams. It was our first team experience, and the results are pretty great. 

Copywriter Charlie Wachtel and art director Jessica Hiatt put together a full campaign for Kibbles and Bits

The students were guided by Justin Hiew and Eric Mayse who are both working professionals. Instructors Henry Hikima and Gina Greco also directed student roll-outs. 

Copywriter Marty Allen and art director/designer Norberto Beltran teamed up for this campaign 

The challenge for copywriters - especially students - is to get designed work in their books that showcase their talent. The combo course started with a copy direction that was brought to life by the art director. 

Copywriter Lisa Papada teamed with designer Chad Palmer on Strongbow. 

The teams met and worked together throughout the 8-week course (and beyond). The collaboration resulted in numerous 2015 ADDY awards. 

Copywriter Stephen Chu and art director/designer Monique Lindsay for the Mount Vernon Museum.

In fact, Stephen and Monique, the team that created ads for the Mount Vernon Museum, won a National ADDY for the series. 

Copywriter Brooke Lingenfelder and designer Rodney Manabat

Copywriter Brooke Lingenfelder and designer Rodney Manabat

Some of the teams are working together on new projects for their books - and that is just how it should work.

Portfolio Studio offers Teams, Project Expansion, and Competition courses that team art directors and copywriters.