Can You Make Pumpernickel Appealing? This Student Ad Campaign Does.

Students Zach Russell (copywriter) and Kristen Sugihara (art director) teamed up to create this tasty ad work for pumpernickel. This "Eat Like a Saint" campaign goes from print to outdoor to grocery store installation. Created for a Copywriting Media Course, the goal was to create something different, something memorable. Jessica Urgo, a Senior Copywriter at MeringCarson, led the class and inspired this portfolio worthy work. 

Take a look at more of Zach's and Kristen's work. 

San Diego Portfolio Studio and Portfolio Studio Online help aspiring graphic and web designers, copywriters, art directors and strategists build portfolios for the creative industries. See the impressive student work