Interesting Path: From Print Shop Designer to Ogilvy Copywriter

Stephen Chu was recently hired as a Copywriter at Ogilvy in New York. His path was anything but typical. 

Stephen Chu Ogilvy Portfolio Studio

Stephen was working as a designer a small print shop in Los Angeles but wanted to work at a large ad agency. Although he had to commute 90 minutes (each way) he traveled twice every week to Portfolio Studio in San Diego to learn art direction. About six months into the program (and after creating some really nice design work plus an internship with Shepard Fairey), he changed direction, and switched to copywriting. 

Undeterred and with a new focus on copy he entered and won competitions (Graphis New Talent, National Addys, The 3% Conference) but his big break came when he tweeted and won a spot in the BigAdGig. That sent him to New York where he was selected as one of five finalists. His prize: An internship at Ogilvy and a few months later, his dream job - Copywriter. He'll be working on clients that include Gerber, Showtime, and Jägermeister. 

Stephen's advice to aspiring creatives: 

Work hard. Keep your ideas simple. Make sure the layout and craft is top-notch and you'll be good to go.

It goes to show that perseverance pays. Congratulations Stephen. We know you'll influence the industry in a great way. 

Part of a campaign Stephen created for Jack Black with Tani Yasso at Portfolio Studio. 

Part of a campaign Stephen created for Jack Black with Tani Yasso at Portfolio Studio. 

See more of Stephen's work here

San Diego Portfolio Studio and Portfolio Studio Online help aspiring graphic and web designers, copywriters, art directors and strategists build portfolios for the creative industries. See the impressive student work