This campaign for TOMS Shoes, created by a dedicated team of Portfolio Studio students, shows how every pair of shoes purchased makes a difference to the lives of those in need. Using a mosaic theme and counting each pair of shoes as an important step toward success, students used print and digital media platforms throughout. Here's a sample of this extensive and detailed campaign.
Art Direction student, Elizabeth Lybrook, took on Maaco, America's #1 collision repair shop, in her latest campaign. She used a “before & after” approach as her big idea. Here's a look at her process and the wonderful, final work.
As home to more than 100 breweries, beer is especially loved here in San Diego. In our Concepting Techniques course, student Liz Lybrook conceptualized and built this campaign for Oktoberfest, to celebrate this unique beer capital. Liz also created an interactive component to roll-out the campaign.