ELEMENTS OF AN AD
FREE, SELF-PACED COURSE
OPTIONAL - QUIZ
How To Build an Ad
Although advertisements vary, there are basic components that creatives need to know. This online self-directed course covers the components of an ad and the terminology used in the industry.
Work at Your Own Pace
Along with our instructor-led courses, we offer free e-courses monthly. Each of our self-directed courses, lets you to work at a speed that is comfortable for you. You'll get suggested "due dates" - but you can choose how fast to go.
This course includes links and images and can be completed in 90 minutes or less.
What You'll Learn
Session 1: The Strategy And Concept
Strategy and concept are the foundation of ads. If you want to work in the advertising industry, it is essential that you understand these basics.
Session 2: Copy
A look at the elements generated from the copywriting side of the creative department in advertising.
Session 3: Visuals
We look at the elements executed on the visual side the creative department, usually by an art director or designer.
This course is taught ONLINE, at your own pace.
Need More Info?
Contact us to learn more about this course. We'd be glad to answer questions you might have!